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An Ode to Simply Measured
So, I made it in Simply Measured’s list of Top Tweeters of 2013. After winning the much coveted ‘Boo Thang’ award (that’s hard work and dedication), what can I say in my acceptance speech? Actually, I...
View ArticleJelly = Search + Social?
I call 2014 the “Year of the Ephemeral Networks“. We had a glimpse of this back in 2013 with Snapchat, Whisper, and ultimately Bitcoin too (in concept). On the cusp of 2014 we already have a new player...
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The Problem with Social Influence – Part 1
Social influence – much coveted, much debated about, but it seems like no one is 100% sure how to accurately measure it. While the most known tool to measure social influence is Klout, due to its...
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Simply Measured: a Thorough Review
For those who follow me on Twitter, it’s no news that I simply adore Simply Measured. Not only do I love the company ethos, their ready-to-help attitude, and their general friendliness, but their tool...
View ArticleSocial Media Analytics FAQ
After a long hiatus from meetups, conferences and “digital events”, I finally returned to the London Web Analytics meetup, a great London-based meetup for people interested in all things analytics. The...
View ArticleContent Is NOT King
Stop me if you’ve heard this before: “Content is king”. This expression was great the first time I heard it. Maybe the second time too. It stopped amazing me the third time onwards. This usually comes...
View ArticleBest Times and Days to Post on Social Media?
I often hear the following: “Post outside of working hours and during lunchtime, for people who want something to read during their lunch break…” I personally have a problem with generic...
View ArticleOde to Brandwatch
I was at Social Media London Live a few days ago and I saw Ben Hackett, a great guy from a company called Brandwatch. Now, you may have heard of Brandwatch before, especially if you work in social...
View ArticleSentiment Analysis: Why It’s Never 100% Accurate
If you’ve ever used a social listening or social monitoring tool to analyse sentiment, then you’re familiar with the inaccuracies that afflict all of these tools – from incorrect tagging to skewed...
View ArticleA Shift In The Market
Simply Measured announced their latest integration earlier this week: We're thrilled to announce our integration with the @SHIFTplatform! http://t.co/M1FJy27FaW pic.twitter.com/iaJOlXgDEc — Simply...
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